Conventions

2 posts tagged “Conventions”

The Problem With Too Much Info

Posted by Jay Heich on Jan 4, 2015

We’ve all heard once or twice in our lives… Keep It Simple Stupid(KISS)! This simple concept is, at times, not as simple as it sounds. As a business owner, we understand the need to get as much info out there about your new product or service as possible. While this seems logical, it isn’t necessarily the [...]

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Forbes Article – The 12 Commandments Of Incredibly Successful Trade Shows

Posted by Jay Heich on Jan 2, 2015

Look sharp… be sharp… And be kind… Be assertive and talk to everyone, and have your entire staff do the same. Don’t sit down. Don’t leave drinks and food around the booth. Be kind. Never be a jerk like many of the old timer sales types I see who still believe that outdated model of disqualifying is as [...]

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