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What Your Brand Colors Say About Your Business – Entrepreneur Article
Have you ever considered the importance of color in branding? Coke is red. UPS is brown. IBM is blue. These corporations understand the proper use of color is vital to creating a positive image among consumers. Furthermore, color plays a huge role in memory recall. It stimulates all the senses, instantly conveying a message like no other communication method…
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The post What Your Brand Colors Say About Your Business – Entreprene
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Jun 7th 2014
Exploring the common characteristics of successful brands – Forbes Article
This incredible article discusses 7 characteristics of successful branding that so many startup companies dismiss or overlook.
With the volume of competition that businesses face in most industries, it’s never been more important to stand out and develop a unique identity and value proposition through strategic branding. While it’s obviously important to offer a quality product or service, effective branding is often at the heart of the companies that thrive…
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Jun 7th 2014