What Your Brand Colors Say About Your Business – Entrepreneur Article

Posted by Jay Heich on Jun 7th 2014

Have you ever considered the importance of color in branding? Coke is red. UPS is brown. IBM is blue. These corporations understand the proper use of color is vital to creating a positive image among consumers. Furthermore, color plays a huge role in memory recall. It stimulates all the senses, instantly conveying a message like no other communication method…

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